Pricing
One launch fee. One plan. Everything included.
No modules to pick, no tiers to decode, no percentage of your collections. Every Hey32 practice gets the whole platform and every new feature we ship after launch, priced in your own currency.
Once
Launch
$19,900 NZD, one-off
Your website designed and built, the portal and games in your brand, agreements and forms configured, payments set up, and your team trained. Half up front, half at go-live.
Founding clients: $12,500
Monthly
Platform
$1,950 NZD per clinic, per month
Everything, ongoing: portal, treatment planning, agreements, forms, messaging, games, growth engine, hosting, support, and site care, plus every new feature we ship. Six-month runway after launch, then 60 days' notice whenever you like.
Founding clients: $1,300, locked for as long as you stay
Optional + at cost
Extras
$150 NZD per month, monthly reporting
Opt in to monthly reporting: a report on everything with recommendations on what to do next. Text messages and payment processing pass through at cost. No margin hidden in the small print.
Extra locations: 40% of the monthly each, plus $2,500 setup
Prices in NZD, excluding GST. Billed in your own currency. Geographic exclusivity (a 5 km zone) is included for founding clients.
The principles
What the pricing is designed to do.
No cut of your collections
Some platforms take a percentage of every treatment fee you collect. We never touch your revenue. One flat plan, and your fees stay yours.
An easy out, always
Six months to see it working after launch, then leave anytime with 60 days' notice. Six months because search results compound over months, not weeks.
Built to hand over
Your website, domain, brand and data are yours. If you ever leave, we hand everything over in working order.
New features, included
Hey32 is built inside working practices, so features ship constantly and every clinic gets them at no extra cost. No version two to buy.
Pass-through at cost
Text messages and payment processing are billed at the provider's cost. No margin hidden in the small print.
Stuck in an old contract?
We review the agreement, time your launch around it, and handle the whole migration at no extra cost.
Founding clients
A handful of places, then it is gone.
The first practices in each market lock preferential pricing for as long as they stay, in exchange for being our reference practices. New Zealand, Australia and Canada each have a small number of founding spots.
Claim a founding spotQuestions
Pricing questions
What does the launch fee cover?
Your website designed and built from scratch, every page written, the portal and games configured in your brand, agreements and forms set up, payment plans connected, migration from your old site, and your team trained. Half is paid up front and half at go-live.
What does the monthly plan cover?
The whole platform, ongoing: portal, treatment planning, agreements, forms, messaging, games, growth engine, hosting, security, support, the monthly site review, and every new feature we ship. There are no modules, tiers or upgrade fees.
What costs extra?
Only three things. Monthly reporting with recommendations is an optional add-on. Text messages and payment processing pass through at the provider's cost with no margin. Extra locations are 40 percent of the monthly plan each, plus a setup fee.
Is there a contract?
A six-month runway after launch, then you can leave anytime with 60 days' notice. Six months because search results compound over months, not weeks. Your website, domain, brand and data are handed over in working order if you leave.
What is founding pricing?
The first practices in each market pay a reduced launch fee and a reduced monthly plan, locked for as long as they stay, in exchange for being reference practices. There are a handful of founding spots across New Zealand, Australia and Canada. When they are gone, they are gone.
Why one flat plan instead of a percentage of collections?
Because a percentage means a growing practice pays more every year for the same software. A flat plan gets better value the more you grow, and it keeps your treatment revenue entirely yours.
Which currency are we billed in?
Your own: NZD in New Zealand, AUD in Australia, CAD in Canada. Prices exclude GST or GST/HST as applicable.
See it yourself.
No demo calls, no sales deck. Walk the whole patient journey in an example brand, then start online when you're ready.
Or just say hey: hey@hey32.com